Create the Best Visual Content for Your Blog With 6 Free Tools

We all know the importance of visual content these days. It’s what makes you stand out from your competition. But how do you create the most effective visuals for your blog? What are some ways you can use visuals to better engage your readers and help them understand your topic?

This guide will teach you how to create great visuals for your blog that will increase your potential reach. From a few tips on photography to brainstorming ideas for GIFs, check out this guide for everything you need to know about creating visual content for your blog.

How to Create the Best Visual Content for Your Blog

Visual Content

What is Visual Content?

Visual content is any type of media that appeals to the human visual sense. Usually, this takes the form of images, but it can also take the form of videos or infographics. Visual content helps readers understand your message better and helps them retain information more easily.

Why Use Visual Content?

It’s no longer enough to just write a blog post and hope that people will see it. The best way to ensure your content is seen is by using visual content, like infographics or videos.

  • 92% of consumers say that visuals are important in making a buying decision

  • 80% of consumers say they trust visual content more than text

  • 60% of marketers say visual assets are their most valuable form of content

But you don’t need expensive design software when creating stunning graphics for your blogs there are plenty of free tools out there.

The Benefits of Visual Content

There are many benefits to using visual content for your blog. For one, visuals help readers engage with your post on an emotional level. Photos of people and animals can evoke a sense of empathy from readers.

For example, when you scroll through your Instagram feed and see photos of happy animals, you’re likely to feel more positive than if it were just text. It’s the same with blog posts. Graphics and photographs offer readers a break from reading the same old words. They also make it easier for readers to understand what you’re saying in the post.

It’s important to remember that some people learn better visually so they may not be able to focus on reading as well as others. If this is the case, adding graphics or photos will help them comprehend your message better.

Lastly, visuals allow bloggers to add color and life into their posts without having to write lengthy descriptions or explanations about the topic at hand. Your blog will look more engaging which will entice more clicks!

Tips for Successful Photography

Visual Content

For most bloggers, the first step to creating a successful blog post is writing a great article. Once you have your article ready to go, it’s time to create visuals that will illustrate and engage your readers.

There are many ways you can do this, but one of the most important things you should keep in mind is lighting. The best quality photos have good lighting and natural colors. This means no direct sunlight or fluorescent light bulbs, just an even amount of light all around. You also want to take the photo at eye level with the person or object in the frame so you can see their face and read any text.

You should take plenty of photos of each situation so you can choose the best one later on. If someone is wearing bright colors, make sure you capture them against a plain background rather than patterned wallpaper or busy fabric. For example, if someone is wearing a blue shirt, don’t put them up against a brick wall because it will be too hard to read anything from their shirt., instead put them up against a plain white wall so that their shirt stands out more clearly.

Creative Ideas for GIFs

GIFs are a fun way to add visuals to your content. They’re also perfect for people who don’t have time to read through your blog post.

Think about your overall message, and then find a way to characterize it with a GIF. If you’re trying to explain how to set up the perfect dinner date, for example, you could include a GIF of food and wine being set on the table at just the right time. This will help your readers picture what you’re talking about and keep them engaged throughout your post.


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6 Free Tools to Create Visual Content for Your Blogs

Visual content is the new gold! It’s no longer enough to just write a blog post and expect that people will find it and read it. Visual content, like infographics or videos, has become essential for any company looking to reach its target audience. But you don’t need expensive software to create stunning graphics for your blogs.

Here are 6 of the best free tools you can use to make stunning graphics on your own with little or no design experience at all.

1. Canva


Canva is a free online design tool that provides templates for all types of graphics. All you have to do is upload your content and Canva does the rest!

2. PicMonkey

PicMonkey is a photo editor that allows you to create, edit, and share all of your photos. You can use their simple drag-and-drop interface to add text, stickers, or filters to your images.

3. Adobe Spark Page

A free design app that makes it easy to create visual content.

One of the best free tools for creating infographics is Adobe Spark Page. With Adobe Spark Page, you can easily create engaging visuals with a drag-and-drop interface. You can upload your own images and text or use pre-designed templates.

This app connects directly with Google Drive so you can easily access your files from anywhere. It also includes an auto previewer that allows you to see what your design will look like before exporting it to PDF or PNG.

4. Google Slides

Google Slides is a great tool because it’s completely free and easy to use. You can create basic slides with text and images that you can export as a PowerPoint or PDF. It also has a variety of templates like resumes, brochures, presentations, weddings, etc that you can edit to create really stunning graphics for your blogs.

5. Piktochart

Piktochart is a great tool if you are looking for something user-friendly. It allows you to drag and drop images and text into the desired position, then adds more design elements like shapes, lines, and icons to make it even more visually appealing. The best part about Piktochart? You can download your project as a PDF or PNG file at the end so you can easily share it with your audience.

6. PowToon

A great tool for creating animated videos and presentations, PowToon will allow you to create your own videos and presentations without any design skills. You can upload an existing video or download one from YouTube, add titles, subtitles, and captions to spice up the video. PowToon also provides templates with a range of different themes that you can choose from. Then all you have to do is create the presentation!


What are some tips for photography?

The use of natural light is the most important thing to keep in mind when it comes to photography. To get the best quality, shoot during either sunrise or sunset.

What should I do if I’m not a photographer?

You don’t have to be a professional photographer to take great pictures. There are plenty of phone apps that can help you capture amazing shots.


As the internet becomes increasingly visual, the need for high-quality visuals to accompany blog posts, social media posts and website content is becoming more and more important.

I hope this article helps you to Create the Best Visual Content for Your Blog With 6 Free Tools. If you have more questions just leave a comment below.

Thanks for reading.

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